Want to know more about our laundry detergent ingredients? Find out about what goes into a detergent or other laundry related items. For everything you’ve ever wanted to know about how detergent ingredients work and more, read our articles on Ariel ingredients.
Your detergent ingredient
Our products are manufactured and distributed in full compliance with UK and international safety standards and using our four-step, science based product safety process.
Discover Ariel Ingredients
Learn the language of laundry, discover what goes into Ariel, and understand the secret of stain removal with our ingredients guide.
Knowing our customers
It’s no good creating a great all detergents if it doesn’t do what the user wants. So at Ariel, we make sure to invest in getting to know our customers at every stage of their laundry process.
The Science behind our Ariel All-in-1 PODS®
Ariel All-in-1 PODS® have everything you need for outstandingly clean clothes, all in one powerful capsule. Whatever the cleaning challenge, Ariel All-in-1 PODS® perform time after time, even in colder temperatures.
Ariel's science-based approach to general product safety
As part of the P&G family of brands, Ariel ensures its safety is verified through a rigorous, science-based process that is executed by over 500 in-house experts.
Everything you need to know about Polyvinyl Alcohol (PVA/PVOH) in Ariel PODS®
The PVA/PVOH film used in Ariel PODS® is safe, water-soluble, and is not considered a microplastic under either the European Chemicals Agency (ECHA) definition or the EU Synthetic Polymeric Microparticles Regulation.
How does Ariel ensure the safety of its ingredients for consumers?
Every ingredient Ariel uses and every product created undergoes thorough evaluation by a team of more than 500 safety and compliance experts.
Myth-busting: natural vs. synthetic ingredients
Two common beliefs are that natural ingredients are safer and more sustainable than synthetic ingredients. Neither are true. This article explains why.
The science behind the enzymes in Ariel laundry detergents
Enzymes are key cleaning ingredients in laundry detergents. They are highly efficient, effective at low concentrations, are readily biodegradable, and support low-temperature washing and product compaction.