How to be more eco-friendly

At P&G, we believe sustainable behaviour is a shared responsibility. So our environmental commitments come in two parts: making our products more sustainable, and helping you, the user of our products, make your life more sustainable.

Sustainable & Eco-Friendly Laundry

Why should you pay attention to these eco tips, though?

These eco conscious tips allow you to not only contribute to a better environment through energy and water savings, but will allow you to reduce your own consumption, making many small savings that add up over the whole year substantial.

Finding the washing detergent that’s best for your pocket and the environment is remarkably simple. Newer products come with the latest sustainable innovations. So buy high quality detergents. The Ariel commitment is based on efficiency, so the detergent will last longer, making the washing more cost effective, while giving you the best performance.

Concentrated detergents and PODS are great solutions.

Turn it down

When it comes to using detergent, the most efficient way to save is by turning down the washing machine to 30 degrees or by using quick cycles, which are often automatically run at low temperatures. Ariel Gel works perfectly in a cold wash, giving you a more economical clean, while washing on quick and low temperature cycles also helps to prolong the good looks of your clothes.

Dose it right

Dosing is also important. Make sure to check the detergent dosing instructions on the pack before use.

Too much and you both waste detergent and may have to wash again, due to the accumulation of suds, which makes it hard for the clothes to be rinsed properly. Too little and you almost certainly will need to wash again. Ariel 3in1 PODS are the best choice here, as they’re already dosed for you, while Ariel Gel’s unique bottle allows you to dose with high precision, leading to an even smoother laundry process. Just squeeze the bottle and dose the gel using the dosing cap, then proceed to place the cap into the drum and you’re good to go. With high quality detergents like Ariel liquid, there’s also no need for pre-washing. Ariel gives you better tough stain removal in 1 wash, so you can be even more eco-friendly.

Use a cold water detergent

Washing your laundry at temperatures as low as (or lower than) 30 degrees is a sure-fire way of saving you energy and money, while it also helps the environment in the long run, as it uses up to 57% less electricity per cycle*, when compared to washing on warmer temperatures. A cold wash, coupled with Ariel Gel, will minimise the risk of shrinkage and fabric deterioration, while protecting bright colours and dark blacks from running or fading, thus providing your clothes with a longer lifespan. Cold water detergents, like Ariel Gel, use special polymer molecules and enzymes that boost the detergent’s stain removal power, giving you brilliant results. Not all clothes can be washed in cold water: white cotton clothes, bed and kitchen linens, fabrics like nylon and polyester, and heavily soiled garments are best to wash at higher temperatures.

After wash recycling

What about after the wash? The first thing you can do is make sure to recycle the packaging. Most of our packaging is recyclable, so help by taking your packs to a recycling centre or by recycling yourself.

Talking recycling, another tip is to give the clothes you no longer want or need a second life by giving them to charity, making someone else happy. If your clothes live on for an extra nine months of active use, you can reduce carbon, waste and water footprints by around 20-30% each year. Read the study here.

*Based on a 60 minute cycle at 30°C compared with a 60 min cycle at 40°C