Does Ariel still give good cleaning at 30 degrees?

By washing your clothes at 30°C, you could save over 30% of your energy consumption (65% with Ariel Excel Gel), and with Ariel's cool clean technology, your clothes will still be brilliantly clean. Washing at this lower temperature offers a range of benefits: less energy consumption, shorter wash cycles, less impact on environment as well as benefits for the textile itself: improved colour maintenance and more intact fibres.

We don’t intend for you to wash all your laundry at low temperatures. There will always be laundry or solied loads that require a higher temperature. To find out what kind of wash a garment needs, check the care label.